What’s New
Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
SAC® Press Release: "Hiring Talent in Uncertain Times Requires Innovative Thinking" Linda observes that successful organizations build a strong culture that embodies their organizational values. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Subscribe to the Top of Mind Thursday Newsletter
Free articles download with sign upMarketing Above the Noise
Tag Archives: B2B
Too Much Data? How Marketers Can Be More Effective in Today’s Noisy B2B Marketplace
Wayne Cerullo Chief Prospect Officer B2P Partners www.b2ppartners.com Wayne Cerullo founded B2P Partners to help business to business (B2B) companies more effectively and enjoyably serve the people who are their clients. B2P has been working with many fast-growing Software as … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged ABM, B2B, B2P, Linda Popky, marketing thought leadership, Martech, personas, RePossibility, SaaS, Wayne Cerullo
Comments Off on Too Much Data? How Marketers Can Be More Effective in Today’s Noisy B2B Marketplace
How Social Changes Everything: The New B2B Approach to Brand
In the social age, if you’re not actively nurturing your influencers, monitoring your brand, and backing up your brand promises with world-class follow-through, your competition will win every time.
Continue reading
Posted in Marketing Strategy
Tagged B2B, brand, Katy Keim, Lithium Technologies, marketing strategy, NorCAL BMA, reputation, social
1 Comment
Leveraging Social Media in Global Launch Plans
Join us for the next Norcal BMA Marketing Strategy Roundtable, focused on how B2B marketers can leverage social media tools in global launch plans. Last year, Dell drove $7mil in Sales through Twitter alone. We are all keenly aware of … Continue reading
Posted in Upcoming Events
Tagged B2B, Cisco, global launch, Global Minds Network, internationalization, Karina Jensen, LaSandra Brill, marketing strategy, NorCAL BMA, social media
Comments Off on Leveraging Social Media in Global Launch Plans