Article: It's All About the Message: Lessons from This Week's Midterm Elections. Linda Popky analyzes the mid-term election results on Commpro.
Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Never An Afterthought: Pricing Is Strategic to Business Success" – Read release.
Podcast: Linda Popky interviews Joseph Bradley, Global VP, Cisco Systems, who tells us why we can't get the answers we need without asking the right questions. - Listen.
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Video: Just a Moment for Marketing: Can You Have Not Enough Friction? Creative disagreement leads to new ideas and improvements. – View the video.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Category Archives: Marketing Thought Leadership Podcast
Joseph Bradley Global VP, Digital & IoT Advanced Services Cisco Systems www.questioneering.net Joseph M. Bradley is global vice president of the Digital & IoT Professional Services Organization at Cisco, and senior research fellow for the Global Center for Digital Business … Continue reading
Alex Goldfayn CEO The Revenue Growth Consultancy www.goldfayn.com Alex Goldfayn the CEO of The Revenue Growth Consultancy, creates average annual revenue growth of 10-20% for clients. About once a week, Alex delivers keynote speeches, sales kickoffs, breakout sessions and workshops … Continue reading
Bill Sanders Principal and Managing Director Roebling Strauss www.roeblingstrauss.com Bill Sanders is a business transformation and process innovation expert who drives organizations to execute on innovative strategy and unlock latent potential using their existing strengths. Using his proven holistic approach, … Continue reading
Dan Janal Founder, PR Leads www.WriteYourBookInaFlash.com Dan Janal helps businesses build their brands with books. He has written more than a dozen books, six of which have been translated into other languages. An award-winning daily newspaper reporter and business newspaper … Continue reading