We offer useful information and thoughtful commentary on marketing and business issues to help improve your organization’s Leverage2Market®.

Sign up to receive our weekly memo, Top of Mind Thursday.

We welcome your input and feedback. We keep all personal information confidential (privacy policy) and never sell, lease, lend or otherwise share our mailing lists.

Top of Mind Thursday Memo

Top of Mind Thursday

Linda Popky’s Top of Mind Thursday covers a quick thought related to business and marketing. Short, sweet, and to the point. Published every Thursday via email.

Subscribe.

See back issues.

What People Are Saying

“Your newsletter is one of the few that I read right away: you always pack a powerful message into a few sentences and usually have a clever and insightful tie-in when the message is about a specific event or situation.”

Pat Lynch, Ph.D., President
Business Alignment Strategies, Inc.

Top of MindTop of Mind:
101 Insights to Transform Your Business

  • Upcoming Events

  • What’s New

    Article: How your business can take advantage of shifting content preferences during the pandemic. Linda discusses how to get your story out to your key audiences on MultiBriefs: Exclusive.

    Article: Avoiding costly online mistakes: Why the internet is enduring, not endearing. Linda discusses how to survive in the all-seeing Internet world on MultiBriefs: Exclusive.

    Article: Preventing hate crimes: If you see something, say something. Linda discusses the increase in hate crimes over the last three years and what you can do about it on MultiBriefs: Exclusive.

    Podcast: Linda Popky interviews Navid Jafari who talks about how the COVID-19 pandemic is forcing marketers to revisit their existing marketing plans. - Listen.

    Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.

    SAC® Press Release: "How to Triumph and Grow in this Uncertain Time" - Linda talks about how good marketing and business strategy remain the same through these difficult times. – Read release.

    Article: Now More Than Ever: Whom You Associate With Matters. Lisa Anderson and Linda talk about taking over the management of Society for the Advancement of Consulting (SAC).

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

    Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats