What’s New
Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!
Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Strong Economy Creates Long-Term Growth Opportunities for Smart Businesses" – Read release.
Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.
Take our Marketing Above the Noise Assessment.Video: Just a Moment for Marketing: Mocha on Marketing: It Doesn't Smell Right. If it doesn't smell right, it just isn't right. – View the video.
NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
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Tag Archives: marketing strategy
Top of Mind Thursday June 21, 2018: Cries in the Night
The sounds of children crying out for their parents were heart wrenching. So much so, that people on all sides of the political spectrum have called for a halt to the new US policy of separating children from their families … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged child separation, immigration, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Top of Mind Thursday June 14, 2018: Swept Away
Last Friday night, the Golden State Warriors beat the Cleveland Cavaliers 108-85 to win the NBA Finals in a four-game sweep. These two teams have met in the Finals for four straight years, with the Warriors taking 3 of the 4 … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Cleveland Cavaliers, Golden State Warriors, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Top of Mind Thursday June 7, 2018: In Search of Inner Beauty
The Miss America pageant was conceived in 1921 as a way to get more tourists to visit Atlantic City after Labor Day. For nearly a century, it has been an opportunity to showcase attractive women in bathing suit and evening … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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