What’s New
Article: Hindsight is 2020: Putting the year in perspective. Linda asks what have we learned from this year? on MultiBriefs: Exclusive.
Article: The cure for pandemic fatigue in your organization. Linda discusses how to keep your organization on track during these times on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Rebecca Friese who talks about what really makes a good culture and tells us how the pandemic has impacted work and culture. - Listen.
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Feed Their Needs: Put Customers First for Rapid Growth Next Year" - Linda recommends to find an unmet need and fill it. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
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Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
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Tag Archives: marketing strategy
Top of Mind Thursday, Jan 21, 2021: Much to Heal, Much to Build, Much to Gain
Yesterday, Joe Biden was inaugurated as the 46th president of the United States, with Kamala Harris as the 49th vice president. This was no ordinary inauguration. The pandemic and recent violence at the Capitol limited attendees and forced the cancellation … Continue reading
Top of Mind Thursday, Jan 14, 2021: Deja Vu All Over Again
Yesterday, the US House of Representatives voted to impeach President Donald Trump for inciting insurrection, in regard to the domestic attack on the US Capitol last week. If it sounds like we’ve been here before, that’s because we have. Except … Continue reading
Top of Mind Thursday Jan 7, 2021: When Someone Shows You Who They Are…
The scenes from Washington, DC yesterday were incredible: Americans storming the US Capitol in an attempted coup to overturn the results of the November presidential election. It was shocking to see hordes of Americans acting as … Continue reading
Top of Mind Thursday 2021: Good Riddance
From impeachment hearings in January to overflowing hospital wards in December, 2020 has been one helluva year. In between, we lost 340,000 Americans to the pandemic and had a presidential election that is still being contested. … Continue reading