Tag Archives: reputation

Top of Mind Thursday – May 25, 2023: Doing What You Say You Will

Sometimes I wonder if people ever read their job descriptions. This is particularly true of those in customer service. As a customer service rep, your job is to help a customer resolve their issue. It’s not to berate the customer … Continue reading

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How Social Changes Everything: The New B2B Approach to Brand

In the social age, if you’re not actively nurturing your influencers, monitoring your brand, and backing up your brand promises with world-class follow-through, your competition will win every time.
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