What’s New
Article: Getting grounded: Implications for business. Linda discusses how to be effective in business during these difficult times on MultiBriefs: Exclusive.
Article: It’s fix it time: Making downtime work for associations. Linda discusses fix-it repairs for associations during the pandemic on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Karen Jackson who talks about some of the reasons companies have trouble integrating sales and marketing - and how that hurts profitability. - Listen.
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Diversification Now is Both Doable and Desirable" - Linda discusses repackaging existing offerings to a more diverse customer base. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Subscribe to the Top of Mind Thursday Newsletter
Free articles download with sign up
Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: New year
Top of Mind Thursday December 26, 2019: Building a Better World
We’re rapidly approaching the end of the year. Hard to believe, but it’s also the end of the second decade of the 21st century. How did that happen? Seems like it was just yesterday when tech … Continue reading
Top of Mind Thursday December 31, 2015: Looking Ahead
Today is New Year’s Eve…the day we turn our back on the previous year and look with anticipation to the new year ahead. It’s a time for reflection and consideration, as well as for partying and celebration. But rather than … Continue reading
Top of Mind Thursday January 1 2015: Beginning Anew
What makes today different than yesterday? Not very much, except for the fact that it belongs to a new year, 2015. People around the world take time at the end of each December to stop and celebrate the start of … Continue reading
On the Eve of a New Year
Tonight marks the start of the Jewish new year, 5770. I look back at my thoughts from last year with another year’s worth of perspective. We’ve survived economic meltdowns, a momentous presidential election, and other global upheaval. We’ve seen unemployment … Continue reading