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Tag Archives: Southwest Airlines
Top of Mind Thursday – December 29, 2022: A Total Meltdown
Holiday travel is known to be fraught with challenges. This year’s set of intense storms, coinciding with peak travel days, was sure to throw kinks into the system. But no one expected the total meltdown experienced by Southwest Airlines. At … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged airline travel, business development, holidays, leading change, Southwest Airlines, Travel
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Top of Mind Thursday November 19, 2020: Flying High
It’s been a horrible year for the travel industry–and airlines in particular. The number of passengers carried this year vs. last year may be off by as much as 65%. In this kind of environment, it’s … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged airlines, COVID, COVID-19, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Southwest Airlines, Top of Mind Thursday
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Top of Mind Thursday January 10, 2018: Come Fly Away
Herb Kelleher, the founder of Southwest Airlines, passed away last week at the age of 87. Though he had passed on the mantle of active leadership over 10 years ago, he remained involved with the company until his death. In … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Herb Kelleher, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Southwest Airlines, Top of Mind Thursday
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Top of Mind Thursday April 19, 2018: Nerves of Steel
On Tuesday, a Southwest Airlines jet lost an engine on a flight from New York to Dallas. The resulting explosion shattered a window, depressurizing the plane, and hurling shrapnel towards a passenger who later died from her injuries. But the … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Southwest Airlines, Tammie Jo Shults, Top of Mind Thursday
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