What’s New
Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!
Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Strong Economy Creates Long-Term Growth Opportunities for Smart Businesses" – Read release.
Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.
Take our Marketing Above the Noise Assessment.Video: Just a Moment for Marketing: Mocha on Marketing: It Doesn't Smell Right. If it doesn't smell right, it just isn't right. – View the video.
NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: elections
A Tale of Two Elections: Learnings from New Zealand
It’s a relief not to be subjected to the two year long beauty contest we’ve chosen to elect a key leader of the free world
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Posted in Politics/Government
Tagged elections, Herman Cain, Michelle Bachmann, New Zealand, Rick Perry, US
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Can California Be Bought? The Auction Closes in 2 Weeks
Two weeks from today, voters in California will elect a new governor. This comes not a moment too soon for most of us—as we struggle with yet another extended budget impasses in the state legislature, as well as the high … Continue reading
Posted in Current Affairs
Tagged advertising, California, eBay, elections, governor, Jerry Brown, leadership, Meg Whitman, winning the auction
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