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Article: Putting on the best virtual conference — Part 1: A successful pandemic pivot. Linda discusses the steps on how to put on a virtual conference on MultiBriefs: Exclusive.
Article: Putting on the best virtual conference — Part 2: Learning to be more virtually perfect. Linda discusses the key learnings from holding a virtual conference on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Karen Jackson who talks about some of the reasons companies have trouble integrating sales and marketing - and how that hurts profitability. - Listen.
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Increased Customer Focus Will Help Business Thrive in 2021" - Linda recommends focusing on what matters to customers now. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Tag Archives: election
Top of Mind Thursday November 12, 2020: Know When To Fold ‘Em
It was 5 days after last week’s presidential election before we had a projected winner. Today, nine days later, the losing candidate has still not conceded. Other candidates have graciously conceded and moved on in much closer races (including Al … Continue reading
Top of Mind Thursday November 5, 2020: Split
In bowling, a split is where you wind up with pins on opposite sides of the lane. It’s possible to hit both pins to get a spare, but it’s fairly difficult. What we saw in Tuesday’s election was a political … Continue reading
Top of Mind Thursday October 29, 2020: A Guaranteed Winning Election Result
Five days away from the official US Election Day, it’s not clear whether we’ll know the results of the presidential election Tuesday night. But there’s one result we already know for sure. People are coming out to vote. Whether it’s … Continue reading
Top of Mind Thursday October 15, 2020: Let Me Be Perfectly Clear
If you’re one of those people who likes to wait until chaos stops and things settle down before taking action, I have bad news for you: It’s not likely to happen soon. We are less than 3 weeks away from … Continue reading