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Article: By any other name: Beyond Meat grows beyond belief. Linda discusses how to leap forward with business innovations on MultiBriefs: Exclusive.
Article: A climate of change: What should your organization do?. Linda discusses how climate change might impact your business on MultiBriefs: Exclusive.
Article: Two Successful Female Business Partnerships on Life Lessons at 50 Plus. Linda Popky and Lisa Anderson who talk about being co-executive directors of the Society for the Advancement of Consulting (SAC).
Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!
SAC® Press Release: "Focusing on Your Best Employees is an ART worth Developing" - Linda Popky talks about 'walk the talk' when it comes to building an employer brand. – Read release.
Podcast: Linda Popky interviews Erik Pelton who explains why now, more than ever, it's so important to have a strong trademark for key brands. - Listen.
Video: Just a Moment for Marketing: One-minute videos that focus on a marketing tip or anecdote. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
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Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Tag Archives: election
Top of Mind Thursday November 8, 2018: What Comes Next
If you’re like me, you are probably tired of all the ads, rallies, press conferences, etc. surrounding Tuesday’s mid-term elections. The good news is there was a huge increase in voter participation-estimates are nearly 40% more people voted this week … Continue reading
Top of Mind Thursday December 14, 2017: The Power of Showing Up
On Tuesday evening, the voters of Alabama shocked the country by rejecting Republican Roy Moore and electing a Democratic–Doug Jones–to the U.S senate for the first time in 25 years. Moore was a polarizing candidate from the start, with a … Continue reading
Top of Mind Thursday November 6, 2014: Change is in the Air
Republicans clearly trounced their Democratic rivals in Tuesday’s election, putting both houses of Congress in Republican hands. This means we should be expecting significant change in Washington, right? Well, not exactly. Historically, between 80 and 96% of incumbents are re-elected … Continue reading