Category Archives: Customer Relationships

Integrate 2011 Interview: Measuring Marketing

Drew Stevens Adjunct Professor – West Virginia University – IMC Program imc.wvu.edu/about/faculty/drew_stevens Linda Popky interviews Drew Stevens at the recent Integrate 2011 Conference for IMC professionals at West Virginia University about key issues in measuring marketing. Drew works with senior … Continue reading

Posted in Customer Relationships, Leverage2Market, Linda Popky, Marketing Thought Leadership Podcast, Podcasts | 1 Comment

Integrate 2011 Interview: What’s Hot in Mobile Marketing

Barbara L. Ciaramitaro Adjunct Professor – West Virginia University – IMC Program imc.wvu.edu/about/faculty/barbara_ciaramitaro Linda Popky interviews Barbara L. Ciaramitaro at the recent Integrate 2011 Conference for IMC professionals at West Virginia University about trends in mobile marketing. Barbara is an … Continue reading

Posted in Customer Relationships, Leverage2Market, Marketing Thought Leadership Podcast, Podcasts, Social Media | Comments Off on Integrate 2011 Interview: What’s Hot in Mobile Marketing

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