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Marketing Above the Noise
Category Archives: Customer Relationships
Integrate 2011 Interview: Measuring Marketing
Drew Stevens Adjunct Professor – West Virginia University – IMC Program imc.wvu.edu/about/faculty/drew_stevens Linda Popky interviews Drew Stevens at the recent Integrate 2011 Conference for IMC professionals at West Virginia University about key issues in measuring marketing. Drew works with senior … Continue reading
Posted in Customer Relationships, Leverage2Market, Linda Popky, Marketing Thought Leadership Podcast, Podcasts 1 Comment