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Article: Hindsight is 2020: Putting the year in perspective. Linda asks what have we learned from this year? on MultiBriefs: Exclusive.
Article: The cure for pandemic fatigue in your organization. Linda discusses how to keep your organization on track during these times on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Margot Bloomstein who talks about how brands can build trust in a world filled with cynicism. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Global Business Opportunities Now Springing Up Everywhere" - Linda advises that now is the time to profitably leverage last year's experiences. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
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Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: Minneapolis
Top of Mind Thursday, April 15, 2021: Consequences
On Sunday, an unarmed 20-year-old Black man was shot and killed by a local police officer during a traffic stop outside Minneapolis. The officer and police chief both called this an error: The officer meant to reach for her taser, … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged black man, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Minneapolis, Minnesota, police, shooting, Top of Mind Thursday
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Top of Mind Thursday, April 1, 2021: Where Fools Fear to Tread
It’s April Fool’s Day today! In any other year, I could try to prank you by making a strange claim and see if you’d believe me. But this year has been so strange, it already feels like an April Fool’s … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged april fool's day, Asian, Atlanta, Boulder, COVID, George Floyd, insurrection, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, masks, Minneapolis, Top of Mind Thursday, US Capitol
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Top of Mind Thursday June 4, 2020: A Lesson Still Not Learned
Last week, I asked how long we could go through the same process of deja vu before things change. Since then, not only have things not changed for the better, they’ve gotten significantly worse. Ten days … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged African Americans, George Floyd, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Minneapolis, Minnesota, racial violence, Top of Mind Thursday
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