What’s New
Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
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Tag Archives: branding
Bringing Home the Bacon: Differentiating a Brand in Today’s Generic World
Justin Foster Sales & Marketing Consultant and Author www.fosterthinking.com @fosterthinking Justin Foster has over two decades experience in sales and marketing for small businesses and large corporations. He’s cofounded two marketing/branding firms and a successful start-up, and he’s worked with … Continue reading
Standing Out is No Longer Optional
Dorie Clark Marketing Consultant & Author www.dorieclark.com Branding expert Dorie Clark is the author of Reinventing You: Define Your Brand, Imagine Your Future and the new book Stand Out: How to Find Your Breakthrough Idea and Build A Following Around … Continue reading
Use The Force Workshop: Leveraging Marketing Gravity To Build Your Consulting Practice
Create and master the marketing activities that will take your business to the next level by bringing clients and prospects to you, rather than you having to chase business on an ongoing basis.
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Just a Moment for Marketing: Don’t Make Me Hate You
Linda observes: Don’t commit brand suicide.