What’s New
Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Tag Archives: brands
Just a Moment for Marketing: Surviving a Brand Attack
Linda advises: Be open, be transparent and don’t be on the defensive.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand, brand attack, brand strategy, brands, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker
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Mobile Marketing Takes the Gold at Rio Olympics
Brian Heikes Vice President of Product 3Cinteractive www.3c.com Brian Heikes is Vice President of Product at 3Cinteractive. Through mobile marketing services, 3C deepens and extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. Marketers can … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged 3Cinteractive, augmented reality, brands, Brian Heikes, digital wallets, Linda Popky, location-based technologies, marketing thought leadership, mobile marketing, mobile payments, Rio, Summer Olympic Games
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Just a Moment for Marketing: Brand Activism
Linda observes: Brands now take actions that resonate with their audiences.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand activism, brands, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Just a Moment for Marketing: Don’t Make Me Hate You
Linda observes: Don’t commit brand suicide.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, branding, brands, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
Comments Off on Just a Moment for Marketing: Don’t Make Me Hate You