Tag Archives: brands

Just a Moment for Marketing: Surviving a Brand Attack

Linda advises: Be open, be transparent and don’t be on the defensive.

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Mobile Marketing Takes the Gold at Rio Olympics

Brian Heikes Vice President of Product 3Cinteractive www.3c.com Brian Heikes is Vice President of Product at 3Cinteractive. Through mobile marketing services, 3C deepens and extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. Marketers can … Continue reading

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Just a Moment for Marketing: Brand Activism

Linda observes: Brands now take actions that resonate with their audiences.

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Just a Moment for Marketing: Don’t Make Me Hate You

Linda observes: Don’t commit brand suicide.

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