Article: How your business can take advantage of shifting content preferences during the pandemic. Linda discusses how to get your story out to your key audiences on MultiBriefs: Exclusive.
Article: Avoiding costly online mistakes: Why the internet is enduring, not endearing. Linda discusses how to survive in the all-seeing Internet world on MultiBriefs: Exclusive.
Article: Preventing hate crimes: If you see something, say something. Linda discusses the increase in hate crimes over the last three years and what you can do about it on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Navid Jafari who talks about how the COVID-19 pandemic is forcing marketers to revisit their existing marketing plans. - Listen.
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "How to Triumph and Grow in this Uncertain Time" - Linda talks about how good marketing and business strategy remain the same through these difficult times. – Read release.
Article: Now More Than Ever: Whom You Associate With Matters. Lisa Anderson and Linda talk about taking over the management of Society for the Advancement of Consulting (SAC).
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
Subscribe to the Top of Mind Thursday NewsletterFree articles download with sign up
Marketing Above the Noise
Tag Archives: SAC
Yesterday in New York City, the Society for the Advancement of Consulting (SAC) presented its inaugural awards for consultants who advanced the profession of consulting. A team of SAC members worked diligently to develop the process for selection, then reviewed … Continue reading
I’m in Barcelona this week for a Society for the Advancement of Consulting (SAC) workshop tomorrow. Barcelona is a wonderful city, but this week it’s in a bit of disarray. All week there have been protests … Continue reading
I’m in New York City this week running the annual meeting for the Society for the Advancement of Consulting (SAC). We have a full room of consultants from 7 countries who came to New York this week to learn how … Continue reading