Category Archives: Branding

The State of Branding in Silicon Valley: Beyond the Dark Ages

Kevin Heney Founder and Executive Director Silicon Valley Brand Forum www.svbrandforum.com Kevin Heney founded the Silicon Valley Brand Forum in 2000 to provide brand professionals with an opportunity to share best practices and challenges in brand management. He has over … Continue reading

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The State of Branding in Silicon Valley Today

In the latest episode of Marketing Thought Leadership, Kevin Heney of the Silicon Valley Brand Forum discusses how branding in technology companies has evolved–and where he sees branding for Silicon Valley will be in the future. Listen here.

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Getting Publicity in a Web 2.0 Social Media World

Wondering how to publicize your business or organization in this new social media world? Join us for the next episode of Marketing Thought Leadership, where Dan Janal, founder and president of PR Leads Plus, tells us how to effectively get … Continue reading

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What Steve Jobs Could Teach Mel Gibson

It’s very simple…YOU are the brand. What you say, what you do, how you say it, the environment you set–all impacts what people think about you and your products. Steve Jobs gets this. Mel Gibson unfortunately doesn’t. Take a look … Continue reading

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