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Tag Archives: podcast
Salim Omar of CPA Marketing Genius interviews Linda Popky
Salim Omar, president of CPA Marketing Genius, interviews Linda Popky, who discusses her book, Marketing Above the Noise. General discussion of marketing today versus marketing as it was done in the past. Listen to the interview.
Posted in Best Practices, Books, Marketing Strategy, News and Updates, Podcasts
Tagged audio, CPA Marketing Genius, Linda Popky, marketing above the noise, marketing strategy, marketing success, podcast, Salim Omar
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Chief Customer Officers: Bringing Customer Focus to the C-Suite
Curtis Bingham Join us for the next episode of our podcast series, MarketingThoughtLeadership.com, where Curtis Bingham, founder and Chief Executive Officer of the Chief Customer Officer (CCO) Council, discusses how the CCO role is evolving and why this function is … Continue reading
Posted in Customer Interactions
Tagged CCO, chief customer officer, Curtis Bingham, Linda Popky, marketing thought leadership, podcast
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The Case for Creating Market-Driven Culture
In the latest episode of MarketingThoughtLeadership, Chris Brown, Partner and CEO of MarketCulture Strategies, explains the connection between market-driven businesses and productivity and introduces the Market Responsiveness Index (MRI). Listen now as Chris explains why applying marketing as a discipline … Continue reading
Posted in Marketing Strategy
Tagged christopher brown, l2massociates, Linda Popky, Market Responsiveness Index, marketcullture, marketculture strategies, marketing, marketing thought leadership, MRI, podcast, podcasts, popky, strategy
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