Article: Plagiarism or Sloppiness: What Happened to Jill Abramson's Merchants of Truth?. Linda discusses lessons that anyone who produces work to be published should follow.
Article: Who blinked? Business lessons from the recent government shutdown. Linda discusses what business people can learn from the government shutdown. on MultiBriefs: Exclusive.
Article: Cut Through the Noise: Traditional vs. Digital Marketing Part II by Carie Ferg, Manta Contributor, Midlands Directory. Linda Popky discusses whether to use traditional versus digital marketing based on your audience and prospects.
Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Hiring Top Talent With Passion and Enthusiasm Key to Beating Talent/Skills Gap" - Linda observes that building a strong brand attracts strong talent. – Read release.
Podcast: Linda Popky interviews Carla Hall who discusses her journey through the culinary world from chef to author to celebrity. - Listen.
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Video: Just a Moment for Marketing: When Uncontrolled Friction is Destructive. Create a situation where constructive friction can survive. – View the video.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Tag Archives: Mountain View
The Consulting Triple Play Workshop 10/15/13: How to Acquire Clients, Value-Based Fees, How to Write a Proposal That’s Accepted Every Time
What if you could get tried and tested advice on how to deal with three of the top issues facing most consultants..all in one, single day in the Bay Area?
What if you could get tried and tested advice on how to create and master the dramatic, action-oriented language to close business …and you could get it all in one, single day, in the Bay Area area?
Pictured above, left to right: Robert Livengood, Margaret Abe-Koga, Patricia Mahan, Kris Wang and Linda Popky Earlier this month, I had the opportunity to host a panel of four Silicon Valley mayors, sponsored by the Young Professionals of Silicon Valley … Continue reading