Tag Archives: digital marketing

Expect Employees to Leave and Come Back: The Strategic Advantage for Companies Who Understand the Boomerang Principle

Lee Caraher CEO DoubleForte PR & Digital Marketing www.leecaraher.com Lee Caraher is the CEO of Double Forte PR & Digital Marketing, where she’s known for her practical solutions to big problems. She is the author of Millennials & Management, based … Continue reading

Posted in Marketing Thought Leadership Podcast, Podcasts | Tagged , , , , , , , , | Comments Off on Expect Employees to Leave and Come Back: The Strategic Advantage for Companies Who Understand the Boomerang Principle

Digital Marketing Heats Up in Latin America

In the latest episode of Marketing Thought Leadership, David Uribe of Interaktiva talks about the key digital marketing trends he’s seeing in Latin America, including four reasons why digital marketing campaigns are so effective throughout the region. Listen now.

Posted in Social Media | Tagged , , , , , | Comments Off on Digital Marketing Heats Up in Latin America

  • Upcoming Events

  • What’s New

    Article: Plagiarism or Sloppiness: What Happened to Jill Abramson's Merchants of Truth?. Linda discusses lessons that anyone who produces work to be published should follow.

    Article: Who blinked? Business lessons from the recent government shutdown. Linda discusses what business people can learn from the government shutdown. on MultiBriefs: Exclusive.

    Article: Cut Through the Noise: Traditional vs. Digital Marketing Part II by Carie Ferg, Manta Contributor, Midlands Directory. Linda Popky discusses whether to use traditional versus digital marketing based on your audience and prospects.

    Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!

    Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

    SAC® Press Release: "Hiring Top Talent With Passion and Enthusiasm Key to Beating Talent/Skills Gap" - Linda observes that building a strong brand attracts strong talent. – Read release.

    Podcast: Linda Popky interviews Carla Hall who discusses her journey through the culinary world from chef to author to celebrity. - Listen.


    Take our Marketing Above the Noise Assessment.

    Video: Just a Moment for Marketing: When Uncontrolled Friction is Destructive. Create a situation where constructive friction can survive. – View the video.

    NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats