Tag Archives: Lee Caraher

Expect Employees to Leave and Come Back: The Strategic Advantage for Companies Who Understand the Boomerang Principle

Lee Caraher CEO DoubleForte PR & Digital Marketing www.leecaraher.com Lee Caraher is the CEO of Double Forte PR & Digital Marketing, where she’s known for her practical solutions to big problems. She is the author of Millennials & Management, based … Continue reading

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Making it Work: The Secret to Successfully Integrating Millennials into the Workplace

Lee Caraher CEO DoubleForte www.double-forte.com Acclaimed communication strategist Lee Caraher started DoubleForte as a new kind of communications firm designed to work with good people, doing good work for good companies by providing the best results and service in the … Continue reading

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    Article: It's All About the Message: Lessons from This Week's Midterm Elections. Linda Popky analyzes the mid-term election results on Commpro.

    Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!

    Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

    SAC® Press Release: "Successful Businesses Leverage Culture to Get Results" - Linda observes that brands don't create cultures - they reflect culture that already exists. – Read release.

    Podcast: Linda Popky interviews Rick Steele who shares insights he's gained from a starting a series of businesses - from Beanie Baby collecting to online mortgages to window fashions. - Listen.


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    Video: Just a Moment for Marketing: Destructive vs. Constructive Friction. Find that inflection point where constructive friction turns into innovation. – View the video.

    NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
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    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

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