What’s New
Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Outstanding Customer Experience Can Be A Key Differentiator For Successful Businesses" – Read release.
Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.
Take our Marketing Above the Noise Assessment.Video: Just a Moment for Marketing: Mocha on Marketing: Sniffing All the Newcomers. Learn more about your customers, your competition, your markets. – View the video.
NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: mindset
Is Your Leader’s Brand A Barrier or Catalyst to Organizational Performance?
Hugh Blane President www.clarisconsulting.net Hugh Blane is the President of Claris Consulting and the go-to-expert for converting human potential into accelerated business results. His work centers on helping executives and entrepreneurs challenge assumptions, jettison complacency, and catapult growth. He’s the … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged Claris Consulting, employee engagement, Hugh Blane, Linda Popky, marketing thought leadership, mindset, performance, transformational leadership
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Letting Things Sit: Secrets to Improve Writing Quality and Productivity
Anne Janzer Author and Writer www.annejanzer.com Anne Janzer is a consultant and professional writer who has worked with more than a hundred technology companies. She is the author of the books Subscription Marketing: Strategies for Nurturing Customers in a World of … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged Anne Janzer, brain, Linda Popky, marketing thought leadership, mindset, subscription marketing, writer’s process, writing, Ziegernick effect
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