Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Never An Afterthought: Pricing Is Strategic to Business Success" – Read release.
Podcast: Linda Popky interviews Joseph Bradley, Global VP, Cisco Systems, who tells us why we can't get the answers we need without asking the right questions. - Listen.
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Video: Just a Moment for Marketing: The World at Your Finger Tips. Aim high and achieve more. – View the video
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Tag Archives: CNN
Ivan Misner Founder, BNI www.ivanmisner.com Dr. Ivan Misner is the founder and chief visionary office of BNI, the world’s largest business networking organization. Founded in 1985, the organization now has over 8,200 chapters throughout every populated continent of the world. … Continue reading
CNN offered news 24 hours a day on a global basis. It broke the “rules” that news time and coverage were both limited and latent.
I opened my browser to CNN.com today to be faced with: “America the Miserable? Have Americans had their optimism “beaten out” of them by the lagging economy, terrorism fears and two wars?” Ladies and gentlemen, I know bad news gets … Continue reading