Tag Archives: Christine Crandell

Customer Experience: Are You Ready for the New Journey?

Christine Crandell President New Business Strategies www.newbizs.com Christine Crandell, president of B2B strategy and customer experience firm New Business Strategies, leads client services teams serving customers worldwide. She has keynoted and spoken on building customer-centric organizations, aligning sales and marketing, … Continue reading

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Lessons from the Aligned: CEO Impact on Sales & Marketing Strategy

Christine Crandell In the never-ending quest to find companies that know how to keep sales and marketing aligned, there are a handful of companies that have achieved this goal. Their CEOs aren’t gracing the cover of business publications, keynoting conferences, … Continue reading

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