What’s New
Article: Hindsight is 2020: Putting the year in perspective. Linda asks what have we learned from this year? on MultiBriefs: Exclusive.
Article: The cure for pandemic fatigue in your organization. Linda discusses how to keep your organization on track during these times on MultiBriefs: Exclusive.
Podcast: Linda Popky interviews Margot Bloomstein who talks about how brands can build trust in a world filled with cynicism. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Businesses Seeing Rapid Acceleration in Tech Adoption as Pandemic Eases" - Linda notes that many technologies have been repositioned or reintroduced as the result of the pandemic. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer Learn more about Linda Popky's book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Subscribe to the Top of Mind Thursday Newsletter
Free articles download with sign up
Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: AT&T
Top of Mind Thursday, May 27, 2021: Shuffling the Deck
Last week, AT&T announced it was spinning off its Warner Media division into a company that will merge with Discovery. At about the same time, Amazon spent more than $8 billion to acquire MGM. Disney acquired Lucasfilms and Marvel for … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged amazon, AT&T, Discovery, Disney, Lucasfilms, mergers, Peter Drucker, Warner
Comments Off on Top of Mind Thursday, May 27, 2021: Shuffling the Deck
Top of Mind Thursday October 27, 2016: Media Mashup
This week AT&T announced it was purchasing media giant Time Warner for more than $85 billion. There was a time when it was pretty clear who was in what industry. The phone companies provided phone service, the cable networks provided … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged AT&T, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Time Warner, Top of Mind Thursday
Comments Off on Top of Mind Thursday October 27, 2016: Media Mashup