Top of Mind Thursday July 25, 2019: Can We Still Make the Leap?

Top of Mind Thursday

 

 

 

 

Last Saturday was the 50th anniversary of mankind’s first landing on the moon.

Leverage2Market Logo

This incredible achievement required hundreds of thousands of people working over many years–the culmination of President John F. Kennedy’s directive in 1962 to get to the moon within a decade.

Astronaut Neil Armstrong’s first words from the lunar landing are engrained in history: A small step for man–one giant leap for mankind.

It’s telling that Armstrong didn’t talk about the space race between the US and the Russians. He didn’t brag about this being an American conquest. He talked about mankind in general. It was an achievement for ALL of us.

Today, we have other critical challenges: mitigating the effects of climate change, curing cancer and other complicated diseases, addressing the plights of those fleeing armed conflict and terrorism in their home nations–to name just a few.

We could do well to heed Kennedy’s 1962 message:

“We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.”

What we’re facing today is just as hard–and made harder when we let ourselves be distracted by engaging in competitive races between nations where someone must lose for others to win.

But if we engage together “to organize and measure the best of our energies and skills,” to accept the challenges in front of us, we might just be able to make that leap again.

When is it time to fire a customer? Read my article.

Join me for the free online video interview series The Inspired Leadership Show: Discovering Secrets to Being an Effective Leader Through Communication, Positive Influence and Sustainable Productivity. My episode is live NOW!

Contact me to find out how to get heard above the noise.


Check out our marketing thought leadership podcasts and the video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

Marketing Above the Noise.

Download a FREE chapter now.

What are people saying?

Buy now.

 


Let us help your business rise to the top.

linda@popky.com
(650) 281-4854
www.leverage2market.com

This entry was posted in News and Updates, Top of Mind Thursday Memo and tagged , , , , , , , , , , . Bookmark the permalink.

Comments are closed.

  • Upcoming Events

  • What’s New

    LISTEN: The Inspired Leadership Show with guest, Linda Popky. Discover secrets of being an effective leader thru communication, positive influence and sustainable productivity.

    Article: By any other name: Beyond Meat grows beyond belief. Linda discusses how to leap forward with business innovations on MultiBriefs: Exclusive.

    Article: A climate of change: What should your organization do?. Linda discusses how climate change might impact your business on MultiBriefs: Exclusive.

    Article: Two Successful Female Business Partnerships on Life Lessons at 50 Plus. Linda Popky and Lisa Anderson who talk about being co-executive directors of the Society for the Advancement of Consulting (SAC).

    Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!

    SAC® Press Release: "Ethics Come from the Inside-Out in Exceptional Leaders" - Linda Popky talks about how ethical behavior becomes a key brand differentiator. – Read release.

    Podcast: Linda Popky interviews Maria Ross who explains why empathy is so important in today’s workplace.  - Listen.


    Take our Marketing Above the Noise Assessment.

    Video: Just a Moment for Marketing: One-minute videos that focus on a marketing tip or anecdote. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats