Top of Mind Thursday June 18, 2015: Winning Warrior Mentality

Blog-TOMT-header

On Tuesday night, the Golden State Warriors won their first NBA championship in 40 years, beating the Cleveland Cavaliers 4 games to 2…and they did this without having the best player on the floor.Logo100

The player who had the most points, rebounds, and assists in the series was LeBron James–probably the best individual player in basketball today–and he wears a Cavaliers jersey.

But the best overall TEAM in the NBA this year was the Warriors. They worked together to drive the team forward, from the first game of the season till Tuesday’s championship win.

When league MVP Steph Curry wasn’t playing well, other players stepped up. When the Warriors got stuck, they changed strategies and benched some of their usual starters. And, the player crowned Finals MVP, Andre Iguodala, hadn’t even been a starter during the regular season.

Are you building a business around a star individual, or building the bench strength that wins championships? In the end, it’s the best overall team that goes home a winner.

To subscribe, please click here.

Matn-bookcoverMy new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, is now available.

 

 

Let us help your business rise to the top.

linda@popky.com
(650) 281-4854
www.leverage2market.com


This entry was posted in Top of Mind Thursday Memo and tagged , , , , , , , , , , , , . Bookmark the permalink.

Comments are closed.

  • Upcoming Events

  • What’s New

    Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!

    Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.

    Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

    SAC® Press Release: "Strong Economy Creates Long-Term Growth Opportunities for Smart Businesses" – Read release.

    Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.


    Take our Marketing Above the Noise Assessment.

    Video: Just a Moment for Marketing: Mocha on Marketing: It Doesn't Smell Right. If it doesn't smell right, it just isn't right. – View the video.

    NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats