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Marketing Above the Noise
Tag Archives: customer loyalty
Top of Mind Thursday – April 27, 2023: Above and Beyond
This week, household retailer Bed, Bath & Beyond filed for bankruptcy. This was not unexpected, as the company had been fighting declining sales and limited financing for several years. Less inventory in the stores led to fewer sales, which in … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo Tagged bankrupt, bankruptcy, bed bath beyond, customer loyalty Comments Off on Top of Mind Thursday – April 27, 2023: Above and Beyond
Top of Mind Thursday – November 4, 2022: Two Sides of the Same Pill
Yesterday, when I walked into my local CVS to pick up a prescription, I found 7 people in line in front of me. Immediately, my blood pressure went up. How long would this process take? How much time would I … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo Tagged brand loyalty, customer experience, customer loyalty, customer retention, customer service, pharmacy Comments Off on Top of Mind Thursday – November 4, 2022: Two Sides of the Same Pill
Not Quite the Right Mix: Kitchen Aid doesn’t serve up the recipe we’re looking for
Do you wait for a customer to call and tell you about a problem you already know exists? Or do you proactively contact them to let them know you’ll be taking care of a potential situation before it has the opportunity to cause a problem?
Posted in Customer Interactions Tagged customer loyalty, customer service, Kitchen Aid Comments Off on Not Quite the Right Mix: Kitchen Aid doesn’t serve up the recipe we’re looking for
Why is It So Hard to Be a “Preferred Customer?”
Not sure what customers prefer? Here’s a novel approach. Ask them.
Posted in News and Updates Tagged customer input, customer loyalty, office supplies, preferred customer program, Staples Comments Off on Why is It So Hard to Be a “Preferred Customer?”