What’s New
Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!
Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.
Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.
SAC® Press Release: "Strong Economy Creates Long-Term Growth Opportunities for Smart Businesses" – Read release.
Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.
Take our Marketing Above the Noise Assessment.Video: Just a Moment for Marketing: Friction Point: When Friction Sparks Change. What happens when friction does not sponsor constructive change? – View the video.
NEW eBOOK: Top of Mind: 101 Insights to Transform Your Business
Purchase PDF or ePub book.
Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.
Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: Watermark
The Right Culture Helps Women Get Above the Noise in Silicon Valley
At the recent LeadOn Conference for Women, sponsored by Watermark, I had the opportunity to chat with Maya Strelar-Migotti, Vice President and Head of Ericsson’s Silicon Valley site. Strelar-Migotti is passionate about helping women, particularly technical women, break through the … Continue reading
Posted in Careers, Linda Popky, Women in Business
Tagged company culture, Ericsson, executive women, LeadOn Conference for Women, Linda Popky, Maya Strelar-Migotti, mentor, mentoring, Sweden, Watermark, women executives, women in business
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Far-Reaching Yet Well-Grounded: A Conversation with Justice Sonia Sotamayor
“The greatest obstacle to our success is our own doubt.”
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Posted in Books
Tagged Bronx, My Beloved World, Sonia Sotomayor, Supreme Court Justice, Type 1 diabetes, Watermark
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