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Tag Archives: climate change
Top of Mind Thursday – September 29, 2022: The Storm of the Century . . . again!
This week, Florida was pummeled by a massive hurricane. Millions of people were left without power. The damage along the Gulf Coast is too extreme to even be characterized this soon. In some areas, whole towns are left stranded, because … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged climate change, hurricane, Hurricane Ian, storms
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Top of Mind Thursday – June 23, 2022: Flood of Memories
Five years ago, my daughter made this short documentary for film school about the impact of Hurricane Agnes. Fifty years ago today, at 5:15 am, my mother shook me awake with the words, “You need to get up–there’s going to … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged climate change, crisis, Crisis Management, L2M Associates, Linda Popky
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Top of Mind Thursday – June 17, 2021: Overheating
The western half of the United States is in the middle of an extreme heat wave. Temperature records are being broken across the country. The situation is exacerbated by the extensive drought conditions faced by most of this area. Lakes … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged climate change, drought, fire danger, heat wave, heatwave, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, temperature, Top of Mind Thursday
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Top of Mind Thursday August 15, 2019: Handling the Heat
Yesterday, the temperature in the Bay Area was over 100 degrees–about 20 degrees higher than normal–and today is predicted to be more of the same. Across the globe, the past year was the warmest in recorded history. … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged climate change, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, weather
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