News Releases From: 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006

December 1, 2017

SAC® Press Release:
“Volatility and Uncertainty No Deterrent to Business Success” – Linda talks about how to handle uncertainty and to be prepared for any event.

November 30, 2017

“Stand-Out Consultants: What I Learned from Linda Popky” on Business and Technology. Be different. Focus on value, not deliverables.

November 26, 2017

“Using Friction to Improve Your Marketing with Linda Popky” Gene Hammett interviews Linda Popky on his Leaders in the Trenches blog.

November 8, 2017

“How Great Consultants Can Stand Up and Stand Out” by Linda Popky on Women in Consulting blog.

October 17, 2017

Interview of Linda Popky about marketing that matters by Steve Caldwell of Manager Mojo.

October 1, 2017

SAC® Press Release:
Businesses Must Adapt to Handle Evolving Customer Expectations – Linda talks about the opportunity to differentiate from your competition.

August 23, 2017

SAC® Press Release:
Businesses Find Success Doesn’t Take a Vacation – Linda talks about planning during the summer for the upcoming year.

August 22, 2017

“Five Ways to Make Organizational Friction Work for You” by Linda Popky on MENGonline – @popky #MENGonline #Marketing #Management #AMAExecCircle

July 5, 2017

“Five Marketing Lessons from the Rough Ride at Uber” by Linda Popky on MENGonline – @popky #MENGonline #Marketing

June 5, 2017

Shawna Suckow interviews Linda Popky about Marketing Above
the Noise

Shawna Suckow of the Buyer Insider and Linda Popky of Leverage2Market® Associates, Inc from Shawna Suckow on Vimeo.

May 18, 2017

“Five Lessons from United Airlines Recent Customer Service Crash” by Linda Popky on MENGonline – @popky #MENGonline #Marketing

May 2017

“How is marketing different today from how it was done in the past?”  Salim Omar, president of CPA Marketing Genius, interviews Linda Popky, who discusses her book, Marketing Above the Noise.

April 4, 2017

“Five Business Lessons from the Healthcare Repeal Fiasco” by Linda Popky on MENGonline – @popky #MENGonline #Marketing

April 3, 2017

SAC® Press Release:
Harshly Opposing Political Views in the Workplace Offer New Challenge for American Organizations – Linda talks about reinforcing key brand values and messages.

February 14, 2017

“Social Media Brand Bullying: Five Actions to Consider” by Linda Popky on MENGonline – @popky #MENGonline #Marketing

February 1, 2017

SAC® Press Release:
American Businesses Still Need to Maintain a Global Focus – Linda talks about the interconnected global brand world.

January 23, 2017

“Fake News Impacts All of Us: Here’s How Content Creators Can Adapt” by Dennis Shiao. Linda Popky talks about Pizzagate.

January 20, 2017

“Seven Steps that Will Make You Stand Out This Year” Linda Popky shares 7 steps with Roberta Kiphuth on Detati Digital Marketing

January 2017

“Episode 27: Launch to Land” – Lee Caraher chats with Linda Popky on Focus is Your Friend

January 10, 2017

“Hitting the High Ground in 2017” by Linda Popky on Women in Consulting Blog

January 4, 2017

“The End of the Marketing Launch as We Know It” by Linda Popky on MENGonline – @popky #MENGonline #Marketing


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    Article: Now More Than Ever: Whom You Associate With Matters. Lisa Anderson and Linda talk about taking over the management of Society for the Advancement of Consulting (SAC).

    Article: What to know when the only constant in today's world is change. Linda discusses how the more things change, the more they stay the same on MultiBriefs: Exclusive.

    Article: Two Successful Female Business Partnerships on Life Lessons at 50 Plus. Linda Popky and Lisa Anderson who talk about being co-executive directors of the Society for the Advancement of Consulting (SAC).

    Podcast: "We Built This City" - Linda Popky shares stories about her 40+ years in tech marketing in Silicon Valley. She says, "Don't ever listen to somebody who tells you you can't do something." - Listen!

    SAC® Press Release: "Careful Preparation Helps Drive Success in New and Emerging Markets" - Linda recommends using what you know to expand outward. – Read release.

    Podcast: Linda Popky interviews Janel Dyan who explains why first impressions and story telling are so critical to building strong leaders. - Listen.

    Video: Just a Moment for Marketing: One-minute videos that focus on a marketing tip or anecdote. – View over 100 videos.

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    Top of Mind

    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

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