Category Archives: Books

Using Publishing to Build Your Personal Brand and Drive Profit

Join us for the latest episode of Marketing Thought Leadership as Laura Lowell, editor of the 42 Rules Series, tells us how writing, publishing, and marketing books can help independent professionals build their personal brands and drive profits. Listen now.

Posted in Books | Tagged , , , , | Comments Off on Using Publishing to Build Your Personal Brand and Drive Profit

Promoting Your Non-Profit Workbook Now Available

Our new workbook, Promoting Your Non-Profit: Using Marketing to Help Your Organization Success in a Turbulent Time, is now available. Designed to help non-profit and membership organizations develop cost-effective, impactful marketing and promotional plans, the workbook grew out of our … Continue reading

Posted in Books | Tagged , , , , | Comments Off on Promoting Your Non-Profit Workbook Now Available

Beyond the Harry Hysteria

Now that the midnight release of the final Harry Potter book has come and gone, it’s interesting to look at what just happened from a marketing perspective. The build-up to the launch of this last book started almost from the … Continue reading

Posted in Books, Current Affairs, Marketing Strategy | Comments Off on Beyond the Harry Hysteria

Enough Already!

The events at Virginia Tech this week really are a tragedy. Thirty two innocent people died for no good reason and the loss to their families and friends can’t be underestimated. Unfortunately, the media has fixated on this story, including … Continue reading

Posted in Books | Comments Off on Enough Already!

  • Read Our Blog

  • What’s New

    PodcastLinda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen

    Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen

    SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats