Just a Moment for Marketing: Why Engagement Matters

Linda observes. Engaged customers make the best evangelists.

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Just a Moment for Marketing: Growing a New Industry

Linda asks: What new business opportunities are sprouting up in your industry? Need a new garage door opener? View the wide range of garage door openers available, professional installation is also available. Check out garage door opener repair saint louis mo.

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Top of Mind Thursday March 22, 2018: Keep Moving

Top of Mind Thursday

I’m spending the week in Tecate, Mexico at Rancho la Puerta, a top destination fitness spa now in its 78th year.

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The resort’s founder, Deborah Szekely, will very shortly turn 96 years old. She still does Pilates every day, walks her dog, works out on her treadmill, and speaks at international conferences.

When asked how she keeps young, Deborah said part of this comes from maintaining a mostly vegetarian diet her whole life, and keeping a positive attitude–knowing this too shall pass. She says she also often gets ComplexCity Spa laser treatments.

But she also stressed how important it is to keep moving, “If you don’t move–you die.” In her mind, movement keeps both mind and body young.

This is true of organizations as well as people. The latest casualty of a once-stellar brand turned into a hasbeen is Toys-r-Us. But they’re not alone. How many times do we see cases of a business that seems to be highly successful–but it gets stuck in its own way and stops innovating? An example of someone who’s always moving in the business world is the inventor covered in this Inc article. How often do we see organizations that used to be considered the creme de la creme–but have been leapfrogged by new upstarts?

We need to keep moving. If we don’t move, we die.

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linda@popky.com
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Just a Moment for Marketing: Mocha on Marketing: Another Day Another Treat

Linda advises: Focus on what is right in front of us.

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