What’s New
Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Author Archives: Leverage2Market
Top of Mind Thursday – May 12, 2022: In Short Supply
At the beginning of the pandemic, it was nearly impossible to find staples like toilet paper and paper towels. Now, it’s computer chips and baby formula. Over the last 2+ years, we’ve learned more about supply chains and how they … Continue reading
Top of Mind Thursday – May 5, 2022: Unprecedented
This week, a draft of the proposed Supreme Court ruling on Roe v. Wade was leaked to the public. The text, which has been confirmed by the court as authentic, shows a majority of the justices are planning to vote … Continue reading
Top of Mind Thursday – April 28, 2022: Juxtaposition
While much of the world is mulling billionaire Elon Musk’s $44 billion purchase of Twitter, another news story caught my eye. Anti-semitic incidents in the US last year were up by more than 34%–with actual assaults up over 160% year-to-year. … Continue reading
Top of Mind Thursday – April 21, 2022: Filling the Silence With Music
We are all watching the situation in Ukraine with horror. What’s happening over there now is unspeakable and fills me with great sadness, and I know many of you feel the same way. At the recent Grammy Awards, President Volodymr … Continue reading