Top of Mind Thursday – October 27, 2022: The More Things Change, The More They Stay the Same

Leverage2Market Logo

Four years ago today, the country was shocked by the shooting at the Tree of Life synagogue in Pittsburgh, when eleven people were killed in the worst antisemitic attack on US soil.

Since then, attacks against synagogues and community centers reached an all-time high, rising 60% from 2020 to 2021 alone. Antisemitic incidents in general rose 34% year over year.

This week, a number of businesses pushed back against Kanye West’s recent anti-semitic rantings and ravings. The list includes Gap, Foot Locker, JP Morgan Chase, Instagram, Twitter, Peloton, TJ Maxx, and Adidas.

While these organizations are to be commended for not ignoring this dangerous behavior, no one should be fooled into thinking this solves the problem. “Cancelling” one bad actor doesn’t make the problem go away.

Two weeks ago, former president Donald Trump posted a diatribe that warned American Jews to get their act together “before it’s too late.” Given that remarks from Trump caused more than 2000 people to storm the US Capitol on January 6th, what could this type of veiled threat unleash?

In August, a school district in Texas removed the Diary of Anne Frank from its curriculum because they found the content disturbing. Huh? What happened during the Holocaust should disturb us, as should the Tree of Life shooting, Kanye’s behavior, and all the rest.

The fact that this is still happening in America in 2022 is what’s most disturbing. To quote Joseph Heller, “Just because you’re paranoid, doesn’t mean they aren’t after you.”

Some things never change.

Check out our marketing thought leadership podcasts and the video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

Marketing Above the Noise.

Download a FREE chapter now.

What are people saying?

Buy now.


Let us help your business rise to the top.
(650) 281-4854

This entry was posted in News and Updates, Top of Mind Thursday Memo and tagged , , , . Bookmark the permalink.

Comments are closed.

  • Read Our Blog

  • What’s New

    Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen

    Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.

    Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen

    Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.

    SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats