What’s New
Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Category Archives: Best Practices
Just a Moment for Marketing: Play It Again Sam
Linda says: Your audience needs repetition to hear your message.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand strategy, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, repetition, San Francisco, speaker
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Just a Moment for Marketing: Mocha on Marketing: Sniffing All the Newcomers
Mocha and Linda advise: Learn more about your customers, your competition, your markets.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand strategy, coaching, competition, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, Mocha, San Francisco, speaker
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Just a Moment for Marketing: Guilt by Association
Linda asks: With whom is your brand connected?
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand strategy, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker
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Just a Moment for Marketing: When Uncontrolled Friction is Destructive
Linda advises: Create a situation where constructive friction can survive.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand strategy, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker
Comments Off on Just a Moment for Marketing: When Uncontrolled Friction is Destructive