Author Archives: Leverage2Market

Just a Moment for Marketing: You Can’t Beat Experience

Linda asks: What are you doing to make an outstanding customer experience?

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Top of Mind Thursday April 12, 2018: Enduring, Not Endearing

Facebook CEO Mark Zuckerberg spent two days this week testifying before Congress, in the wake of the discovery that as many as 87 million Facebook users may have had their personal data compromised. The hearings themselves shed little light on … Continue reading

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Mind Your Purpose: How Leaders Can Help Their Teams Find Engagement and Passion on a Daily Basis

Leah Weiss Speaker & Author www.leahweissphd.com Leah Weiss is the author of How We Work: Live Your Purpose, Reclaim Your Sanity, and Embrace the Daily Grind. She is a Stanford Business professor, a corporate consultant for organizations liked LinkedIn, Google … Continue reading

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Just a Moment for Marketing: Mocha on Marketing: Watch That Tail Wag

Mocha and Linda ask: How in tune are you with your customers? Speaking of marketing, please also checkout https://www.actionac.net/heating-and-cooling-services-san-diego-california/ for HVAC system repair and maintenance.

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    Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!

    Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.

    Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

    SAC® Press Release: "Consulting Society Announces Leadership Change, Expanded Offerings" – Read release.

    Podcast: Linda Popky interviews Dan Janal who tells us why the changes in the publishing industry offer outstanding opportunities for business people who have something to say. - Listen.


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    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

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  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

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