Start-ups are a special breed of company

You’ve combined exciting technology and innovative ideas, with passionate and dedicated team members. In a very short time period you have to validate your concept, bring your product to market, and attract investors and strategic partners, too.

Leverage2Market® Associates understands what makes start-ups tick and how their marketing needs differ dramatically from established businesses. We know how important good marketing is to a successful startup—helping position and brand your organization to stand out in a crowded field and providing a way to clearly articulate the innovative ideas behind your company.

We work hand in hand with entrepreneurs, venture capitalists, angels and other advisors to position start-ups for success. We can help you build out your business plan with a marketing strategy that will resonate with investors as well as your customers, and we can provide complete marketing and branding services, as well as consulting and mentoring.

And we can do it without costing an arm and a leg. Let us get you the powerful results you need to make your startup a shining success.


Could you use a trusted advisor? Learn more about our advisory services.


Resources for Start-Ups

» Key Factors that Determine Your Online Reputation
» Market Leverage Factors: Launching a Marketing Campaign
» Big Marketing Tips for Small Organizations – Teleseminar (Available as an MP3)

  • Read Our Blog

  • What’s New

    Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen

    Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.

    SAC® Press Release: "Hiring Talent in Uncertain Times Requires Innovative Thinking" Linda observes that successful organizations build a strong culture that embodies their organizational values. – Read release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats