The SAC® Release
March 7, 2005

FOR IMMEDIATE RELEASE

Communications Errors Undermining Business More than Competition or Economy

The Society for Advancement of Consulting (SAC) has canvassed its worldwide membership about organizational failings; surprisingly, poor communication was cited as a liability far worse than poor competitive reactions or inadequate adjustments to the economy.”…..

See the entire press release which includes the following comment from Linda Popky, president of Leverage2Market Associates:

Linda Popky, President of Leverage2Market Associates of Redwood City, CA notes, “Effective communication occurs when three factors come together: clear focused messages, audience-appropriate communications mechanisms, and an environment that promotes open dialogue. Too often organizations focus on the message without also considering the receptivity of the audience or whether the organization is appropriately prepared for the ensuing feedback and discussion.”


SAC is an international association of consulting professionals who subscribe to an industry code of ethics and have provided evidence of significant consulting results among their clients. For more information, please go to www.consultingsociety.com, write to info@summitconsulting.com, or call 800/825-6153 (401/886-4097).

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