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Want more from your marketing? At Leverage2Market®, formerly L2M Associates, we produce powerful marketing results that transform our clients' businesses. Our clients come in all shapes and sizes, but our attention to making the most of each marketing investment never wavers. Learn more

Learn More about How We Help Enterprises Close Panel Learn More about How We Help Enterprises
Learn More about How We Help Small and Medium Businesses Close Panel Learn More about How We Help Small and Medium Businesses Get Ready for Rebound: Teleseminar Series for Small Business
Learn More about How We Help Start-Ups Close Panel Learn More about How We Help Start-Ups Marketing Assessment Programs
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  • Enterprises
  • Small and Medium Businesses
  • Start-Ups
  • Consultants and Professional Services Firms
  • Non-Profit Organizations

What's New

Top of Mind Thursday: a free weekly e-mail memo that delivers quick thoughts related to business and marketing – Subscribe here

SAC® Press Release: Terminating Employees – Read Release

Newsletter: Marketing Leverage Times - Spring 2013 edition – Read now

Video: Just a Moment for Marketing: Open the Lid. – View the video

Podcast: Linda Popky Interviews Kare Anderson on Get to the Point: How What We Say, How We Say It, and Where It's Said Impact Whether or Not a Message is Heard - Listen

Blog post: "A Gardener's Guide to Growing Your Consulting Practice" on Alan Weiss's blog.

Article: Marketing Personnel: Time to Get Off Your ASSumptions and Onto the Front Lines!

10 Tips: Linda Popky's 10 Tips for Using Social Media to Promote Professional Services Practices

Upcoming Events

May 23
Panel Discussion, 11:15am - 1:30pm - Enabling Communities through Collaborative Tools, Silicon Valley Chapter of IABC, Mountain View, CA -
Learn More and Register Now!

June 11
Workshop, 9am-4pm PST - Sealing the Deal, San Francisco, CA -
Learn More and Register Today!

June 27
Teleseminar, 11am PST - Disciplined Marketing: A Better Way to Build a Professional Services Practice -
Learn More and Register Today!

What Clients Are Saying

"Linda Popky knows marketing. She is well qualified; her honors speak to that. But there is more. Linda listens, she seeks first to understand what you want, and then she determines how to deliver. In my case, she assembled a team of experts to fill in gaps..." "It was a pleasure to work with Linda. She quickly sized up my business situation and drilled down to my specific needs. Linda helped me refine my value proposition to focus on the results I obtain for clients and then applied it to the prospects I'd been trying..." "Linda has been an invaluable source in helping create a promotional package, and advising how to sell myself as a professional concert pianist. By lending me her eloquent writing skills, her keen eye for professionalism, and her polished sense...” "Linda accomplished some major marketing objectives including competitive analysis, reworking the SPM marketing presentation, developing marketing collateral, and initiating a newsletter to our "customers," the job posters..." "Not only did Linda understand how we could best revamp our marketing materials, but she quickly understood and clearly articulated the messaging goals for our new target market. She was also quick, efficient and easy to work with..." "Linda was able to provide some much-needed guidance on the key ingredients that drive successful collaboration and communication in a global cross-functional workplace. The lessons will go a long way in making our workforce more effective."

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