Top of Mind Thursday October 24, 2019: Flying Blind

Top of Mind Thursday

 

 

 

 

More than seven months after global aviation authorities grounded Boeing’s 737 MAX jets because of safety concerns, the planes are still not back in the skies.

Leverage2Market LogoAnd it doesn’t appear this will change soon. Airlines have canceled thousands of flights and reworked schedules to substitute other aircraft when possible. Meanwhile, it appears it will be sometime in 2020 before the plane is cleared to fly–and some countries may not ever clear it at all.

It now also appears Boeing was aware of concerns with the 737 MAX flight control system as early as 2016, when a test pilot complained of “egregious” problems when testing the system in a simulator. Why this concern was not considered and taken seriously is not yet clear.

This week, the company removed its head of commercial aviation, and it has stripped its CEO of the chairman title. These are symbolic moves. It will take much more significant changes to the company culture to restore faith in Boeing again.

This is not simply an issue of a new system that didn’t behave as promised. It appears the process to design, build, and test one of the most complex products engineered on earth is broken–which leads us to wonder what else could possibly be wrong that we don’t know about? And where were the FAA and the airlines in ensuring these aircraft were safe?

Let’s hope that the lessons from this debacle are learned well by all involved. This is why there are checks and doublechecks and triplechecks built into the system. Ignoring them and flying blind doesn’t help anyone.

 

How do you act in a climate of change? Read my article.

Join me for the free online video interview series The Inspired Leadership Show: Discovering Secrets to Being an Effective Leader Through Communication, Positive Influence and Sustainable Productivity. My episode is live NOW!

Contact me to find out how to get heard above the noise.


Check out our marketing thought leadership podcasts and the video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

Marketing Above the Noise.

Download a FREE chapter now.

What are people saying?

Buy now.

 


Let us help your business rise to the top.

linda@popky.com
(650) 281-4854
www.leverage2market.com

This entry was posted in News and Updates, Top of Mind Thursday Memo and tagged , , , , , , , , . Bookmark the permalink.

Comments are closed.

  • Read Our Blog

  • What’s New

    PodcastLinda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen

    Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen

    SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats