Tag Archives: social media

Be Found By the People That Matter: How Word of Mouth Marketing Ignites Brands

Ted Wright CEO Fizz www.fizz.com Ted Wright is CEO of Fizz, a pioneering, award-winning word-of-mouth marketing (WOMM) firm.  He’s been at the forefront of Word of Mouth Marketing since he helped re-ignite the Pabst Blue Ribbon brand in 2001. Over … Continue reading

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Build Business From Your Book: Marketing Tips for Authors

Charmaine Hammond The Hammond Group www.charmainehammond.com Charmaine Hammond is an international speaker, best-selling author, and business owner who has presented to more than 75,000 people around the world. Her clients have included government, industry, nonprofit organizations, educational institutions and health … Continue reading

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Viral is Not a Strategy: Successfully Transforming Tech Content for Today’s Audiences

Karla Lacey How does a tech company capitalize on current trends in communication and social media AND maintain brand equity? How do you take traditional content aimed at a technical audience and make it work in today’s environment? How do … Continue reading

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A New B2B Approach to Brand: Learnings from Lithium

B2B marketing doesn’t have to be boring: Lose the snooze.
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