Tag Archives: mistakes

Top of Mind Thursday – February 15, 2024: What a Difference a Decimal Makes

On Tuesday, ride sharing company Lyft astounded the market when it announced its profit margins were expected to grow by 500 basis points (5%) this year—sending their stock soaring. There was only one problem: It wasn’t true. What the earnings … Continue reading

Posted in News and Updates, Top of Mind Thursday Memo | Tagged , , , | Comments Off on Top of Mind Thursday – February 15, 2024: What a Difference a Decimal Makes

Just a Moment for Marketing: Mistakes are a Good Thing

Linda advises: Try different alternatives to see how effective each is. Try new things in a controlled fashion. Stop and analyze what is working and apply what you’ve learned.

Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success | Tagged , , , , , , , , , , , , , , , , | Comments Off on Just a Moment for Marketing: Mistakes are a Good Thing

  • Read Our Blog

  • What’s New

    PodcastLinda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen

    Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen

    SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats