Tag Archives: marketing

Just a Moment for Marketing: Friction Point: When Friction Sparks Change

Linda asks: What happens when friction does not sponsor constructive change?

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Top of Mind Thursday July 5, 2018: We Hold These Truths To Be Self-Evident

We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable rights, that among these are life, liberty and the pursuit of happiness. That to secure these rights, governments … Continue reading

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Top of Mind Thursday June 28, 2018: Driving Change

It was nearly 10 months ago that Dara Khosrowshahi accepted the position of CEO at troubled ride share company Uber.   The former CEO of Expedia, he was relatively unknown and the issues at his new job seemed quite large: ongoing … Continue reading

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Just a Moment for Marketing: Friction Point: From Success to Stagnation

Don’t lose your company’s edge. Encourage constructive friction.

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