News Releases From: 2023 | 2022 |  20212020 | 20192018 | 20172016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006

November 7, 2007

The SAC® Release:
Training and Development are Not Love and Marriage

September 20, 2007

Press Release:
Updated Branding Strategies Course Now Available – Three-day offering from San Francisco State University, Leverage2Market® Associates teaches basics of brand strategy

September 12, 2007

Press Release:
Pioneering Marketing Operations Benchmarking Study Released – Journey to Marketing Operations Maturity Best Practices Report details scope, key drivers, success factors, and obstacles.

Related Marketing Operations Partners’ press release (pdf)

July 26, 2007

Marketing Matters Podcast:
How Your Company Can Build Marketing Capability and Competency
Lisa conducts Part 2 of an in-depth 2 Part mini series with guest Linda Popky, President of Leverage2Market Associates.

July 9, 2007

Marketing Matters Podcast:
How You Can Effectively Measure Your Marketing ROI
Lisa conducts Part 1 of an in-depth 2 Part mini series with guest Linda Popky, President of Leverage2Market Associates. Your CFO and CEO want to know if that marketing budget they’ve given you is being put to good use!

June 25, 2007

Press Release:
Marketing for Small Business Focus of Upcoming NAWBO Silicon Valley Presentation – Linda Popky to Provide Marketing Tips to South County Audience in July

June 5, 2007

Press Release:
Marketing Operations Partners Continues to Provide Pioneering Vision and Leadership in Evolving Discipline – Linda Popky heads the services for Return on Marketing

March 20, 2007

New Course Available on Measuring Return on Marketing
One-day offering from San Francisco State University, Leverage2Market Associates targeted to seasoned marketers

March 2007

BizWomen.com:
Lists “Women on the Move,” including Linda as the newly named Director of Partnerships on WIC board.

March 5, 2007

WIC Release:
Women in Consulting Names 2007 Board of Directors
Linda Popky is named Director of Partnerships

March 2, 2007

New Suite of Services Help Enterprises Measure and Demonstrate Return on Marketing Investment
Offering from Marketing Operations Partners and Leverage2Market Associates focuses on ROI, Metrics

Jan 2007

Hear Linda Popky’s WITI session on Participation Drives Innovation – 50:00 min clip – MP3 (Right Click and ‘Save As’)

Need a Speaker? Please see our Leverage2Market® series.
  • Read Our Blog

  • What’s New

    PodcastLinda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen

    Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen

    SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.

    Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.

    eBOOK: Top of Mind: 101 Insights to Transform Your Business
    Purchase PDF or ePub book.
    Top of Mind

  • Read Our Blog

  • Subscribe to the Top of Mind Thursday Newsletter

    Free articles download with sign up
  • Marketing Above the Noise

    Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.

    Marketing Above The Noise

    What's Inside Available in Hardcover and eBook formats