Category Archives: Marketing Success

Just a Moment for Marketing: Mocha on Marketing: Choosing Your Treats

Mocha and Linda say: Ask your customers what they prefer.

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Just a Moment for Marketing: Mocha on Marketing: Sniffing Out What Matters

Mocha and Linda advise: We need to do a better job sensing our own environment.

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Just a Moment for Marketing: Mocha on Marketing: It’s a Tough Life Being a Dog

Mocha and Linda advise: Consider how to make things as simple as possible for your customers.

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Top of Mind Thursday February 1, 2018: Let The Sun Shine!

I’ve just had solar panels installed on my roof. Very shortly, I should be making virtually all of my own electricity–instead of buying it from a utility. If you want solar panels installed on your home call now sundollarenergy! The … Continue reading

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    Article: "How Great Consultants Can Stand Up and Stand Out" by Linda Popky on Women in Consulting - Read article!

    Article: "5 Ways to Make Organizational Friction Work for You" by Linda Popky on MENGonline - @popky #MENGonline #Marketing - Read article.

    Podcast: Interview of Linda Popky about Using Friction to Improve Your Marketing by Gene Hammett on Leaders in the Trenches.

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    Podcast: Linda Popky interviews Ivan Misner who tells us why having the right mindset makes all the difference in the world with networking. - Listen.


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    Video: Just a Moment for Marketing: Mocha on Marketing: Going After the Squeak. Sometimes it's the journey that should captivate us, not the destination. – View the video.

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    Book Video Trailer How can your message be heard in today's crowded, chaotic environment? Learn more about Linda Popky's new book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, in this short video trailer.

    Harvard Business Review: "Identify the Marketing Metrics That Actually Matter" by Linda J. Popky - Read article

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