Podcast: Linda Popky joins the Seattle Shrimp Tank podcast as a guest host. - Listen
Press Release: "Linda Popky Joins Shrimp Tank Seattle Podcast" - Award-winning marketer bring strategic marketing perspective to popular podcast. – Read release.
Podcast: Linda Popky interviews Roberta Matuson who talks about how important it is to have difficult conversations in a work environment, especially in a virtual and hybrid work environment. - Listen
Podcast: Deb Zahn talks with Linda Popky and Lisa Anderson, SAC Executive Directors, about what SAC (Society for the Advancement of Consulting) does and how it helps consultants build successful businesses. A Craft of Consulting podcast. - Listen.
SAC® Press Release: "Successful Organizations Move Beyond the Great Resignation" - Linda observes that great brands always attract great employees. – Read release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Marketing Above the Noise
Author Archives: Linda Popky
This week, the sports world lost a giant–someone who never played a professional sport, but had an outsized influence on the game of baseball. Hall of Fame broadcaster Vin Scully, who announced Dodgers games for 67 seasons, passed away at … Continue reading
“What kept Sears from becoming Amazon or Kmart from becoming Walmart?” Listen to episode 212 of Growth Igniters® Radio. I spoke with hosts Pam Harper & Scott Harper about what distinguishes established companies that evolve and thrive over time from … Continue reading
This week, Coca-Cola announced that next week they’re replacing the green plastic packaging used for Sprite for the last 61 years with clear bottles. Evidently, clear plastic bottles are more likely to be recycled into new bottles with less waste, … Continue reading
If Pennsylvania had a state condiment, there’s no doubt it would be Heinz Ketchup. Pennsylvanians are fanatic about their ketchup (which must be Heinz–anything else is simply catsup). Heinz has been headquartered near Pittsburgh, PA for more than 16o years, and … Continue reading