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Want more from your marketing? At Leverage2Market®, formerly L2M Associates, we produce powerful marketing results that transform our clients' businesses. Our clients come in all shapes and sizes, but our attention to making the most of each marketing investment never wavers. Learn more

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Learn More about How We Help Small and Medium Businesses Close Panel Learn More about How We Help Small and Medium Businesses Get Ready for Rebound: Teleseminar Series for Small Business
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  • Enterprises
  • Small and Medium Businesses
  • Start-Ups
  • Consultants and Professional Services Firms
  • Non-Profit Organizations

What's New

SAC® Press Release: Consultants Highlight Three 2012 Business Trends – Linda Popky identifies the three situations when organizations should bring in external resources. - Read now

Video: Interview with Linda – Linda talks a bit about herself and teaching Brand Equity Management online with the Integrated Marketing Communications Master's Program at West Virginia University. - View the video

Audioclip: - Linda talks about the business side of consulting: Listen

Podcast: Linda Popky Interviews Kathryn Ullrich, President and Executive Recruiter of Kathryn Ullrich Associates, Inc., on Taking Control of Your Own Career Success - Listen

Newsletter: Marketing Leverage Times – Fall 2011 edition - Read now

Video: Just a Moment for Marketing: Those Pesky Airline Customers – Linda asks: Get rid of your customers?? What message are you giving your customers; you need them. - View the video

New Name for Leverage2Market® Associates: Who is Leverage2Market and what happened to L2M? Our name has changed but our strong marketing services and results-oriented client focus remain the same - Learn More

Top Ten Tips: Ten Market Leverage Factors: Launching a Marketing Campaign - Read Factors

Upcoming Events

Starts March 12
Audience Insight Course - WVU Integrated Marketing Communications program - Learn More

Starting April 30
Social Media Marketing Classes - Integrating Social Media Into the Overall Marketing Strategy - San Francisco State - Learn More

May 24
Occupy Your Brand: Managing Your Career in a Social-Centric World - ProMatch, Sunnyvale, CA.

What Clients Are Saying

"Linda Popky knows marketing. She is well qualified; her honors speak to that. But there is more. Linda listens, she seeks first to understand what you want, and then she determines how to deliver. In my case, she assembled a team of experts to fill in gaps..." "It was a pleasure to work with Linda. She quickly sized up my business situation and drilled down to my specific needs. Linda helped me refine my value proposition to focus on the results I obtain for clients and then applied it to the prospects I'd been trying..." "Linda has been an invaluable source in helping create a promotional package, and advising how to sell myself as a professional concert pianist. By lending me her eloquent writing skills, her keen eye for professionalism, and her polished sense...” "Linda accomplished some major marketing objectives including competitive analysis, reworking the SPM marketing presentation, developing marketing collateral, and initiating a newsletter to our "customers," the job posters..." "Not only did Linda understand how we could best revamp our marketing materials, but she quickly understood and clearly articulated the messaging goals for our new target market. She was also quick, efficient and easy to work with..." "Linda was able to provide some much-needed guidance on the key ingredients that drive successful collaboration and communication in a global cross-functional workplace. The lessons will go a long way in making our workforce more effective."

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